Researchers Predict Twitter Trends With 95% Accuracy [STUDY]

Researchers at MIT say they've created an algorithm for Twitter that predicts trending topics better than the site's existing equation.

Associate Professor Devavrat Shah and student Stanislav Nikolov say their new algorithm predicts trending topics with 95% accuracy an average of 90 minutes faster than Twitter -- sometimes, as early as five hours before.

SEE ALSO: ShadowMe App Lets You Pretend to Be Someone Else on Twitter

The algorithm combs through a large sample of tweets -- some that trended well, and some that didn't -- and compares the data to new information to see if there are any patterns. If new tweets look like older tweets that h…
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